Resources & Support
Franchise Business Model
The Big Biscuit offers First-In-Class Support from day one. Over 20+ Big Biscuit restaurants are corporate-owned, exemplifying our investment in the brand’s success. We have a proven franchise business model with over 20 years of data, experience, knowledge to avoid problems, and the resources to find the best solutions for our company.
Unlike many emerging brands, which are frequently sold from one private equity group to the next, The Big Biscuit’s ownership has been consistent since 2010. Our leadership team is dedicated to The Big Biscuit brand’s health and wellness and each location’s success.
We take pride in our sustainable approach and desire to build a brand committed to a shared vision, to be the all-American breakfast and lunch concept that stands the test of time.
Working Together
The mission of The Big Biscuit is to create great experiences through our core values of Dependable Hospitality, Adaptability, Inclusivity, Respect, and Pride—both for our Guests and franchisees. We understand that our successes are symbiotic and that by building our brand together we can fulfill our vision- to be the All-American breakfast concept that stands the test of time.
Marketing & pUBLIC rELATIONS
The Big Biscuits internal marketing team oversees the company website, brand wide and local public relations strategies, graphic design, copywriting, social media, email marketing, ad buying, guest perceptions/reviews, professional networking channels, field marketing, competitive analysis, and growth strategies.
Franchises may also work with a local agency with whom the headquarters marketing team may be in direct contact.
OPERATIONS & tRAINING
The Big Biscuits internal operations team, establishes and maintains brand-wide food and sanitation standards, performs regular restaurant consulting visits, develops roll-out guidelines to ensure clear communications to stakeholders, evaluates and shares data for business insights and the tools needed from an operational standpoint.
TECHNOLOGY & dATA mANAGEMENT
The Big Biscuit Technology team optimizes the robust tech stack, including internal checklist programs, point of sale systems, food cost management platforms, restaurant audio, and digital partnerships, including waitlists, floorplans and electronic gift cards.
pURCHASING & sUPPLIER rELATIONS
With in-house supply chain management, the headquarters team maintains top supplier relationships, manages fluctuating costs, monitors product quality, communicates substitutions, manages distribution, and engages in market research, product development, and more.
rEAL ESTATE & CONSTRUCTION
Our franchise team has negotiated dozens of real estate deals. We have the knowledge, expertise, and over 20 years of data to show when and where the business models have thrived.
FIRST-IN-CLASS SUPPORT
For The Big Biscuit, the relationships we establish with our franchisees are critical to the health of our brand. We work hand in hand with franchise owners throughout the process, from real estate selections to build outs and training. You’ll have access to our in-house marketing team, top supplier relationships, franchise operations, social media and public relations team, and more. We understand what franchisees need to thrive, so the Big Biscuit team is committed to supporting them, enabling them to fully dedicate themselves to serving the Guests.
Don’t Just Take it from us
The Big Biscuit’s shared mission is to create great experiences through dependable hospitality, consistency, and healthy partnerships. Hear it from our franchisees and partners, who help bring our mission to life.
Faye Witcraft, US Foods Area President Great Plains
“US Foods has been the primary food supplier for The Big Biscuit franchises for over a decade. We’ve watched them evolve from their initial locations to a robust presence with 27 locations across four states. Their consistent, compatible leadership from the corporate team has been key to our mutual success. With open lines of communication, top-notch organization, and ambitious plans, we eagerly anticipate further growth and innovation in our partnership.”
Faye Witcraft, US Foods Area President Great Plains
“US Foods has been the primary food supplier for The Big Biscuit franchises for over a decade. We’ve watched them evolve from their initial locations to a robust presence with 27 locations across four states. Their consistent, compatible leadership from the corporate team has been key to our mutual success. With open lines of communication, top-notch organization, and ambitious plans, we eagerly anticipate further growth and innovation in our partnership.”
Aimee Sims, Multi-Unit Franchisee in Arkansas
“The Big Biscuit is an emerging brand growing the right way. With over 30 years of multi-unit franchise experience, my husband Terry and I have seen a lot of mistakes. The Big Biscuit isn’t just taking anyone as a franchisee to show growth. Their qualifications are much higher. It’s the kind of company we invest in.”
Aimee Sims, Multi-Unit Franchisee in Arkansas
“The Big Biscuit is an emerging brand growing the right way. With over 30 years of multi-unit franchise experience, my husband Terry and I have seen a lot of mistakes. The Big Biscuit isn’t just taking anyone as a franchisee to show growth. Their qualifications are much higher. It’s the kind of company we invest in.”
Steve Zahn, Multi-Unit Franchisee in Oklahoma
“I own several concepts and have been a multi-unit franchisee for over 30 years. The communication with The Big Biscuit is wonderful. When we make a call, the Big Biscuit leadership team answers. We have a great relationship and communication. I like the direction the company is going.”
Steve Zahn, Multi-Unit Franchisee in Oklahoma
“I own several concepts and have been a multi-unit franchisee for over 30 years. The communication with The Big Biscuit is wonderful. When we make a call, the Big Biscuit leadership team answers. We have a great relationship and communication. I like the direction the company is going.”
Become A Franchisee
Are you interested in restaurant franchise opportunities with The Big Biscuit? Request information and tell us more about yourself so that we can determine if you are the right fit.